To appeal to the voting bloc, Newhouse said, parties must show how issues will affect Americans directly and shy away from talk of deficits and government spending.
“You’ve got to personalize the issues rather than talk about the federal budget in Washington,” he said.
In the wake of one of the worst recessions in decades, most of the Wal-Mart Moms said that the economy is the most important issue. According to the study, two-thirds of those polled said that they were dissatisfied with their own financial situation, and almost half admitted that they felt anxious about falling out of their present social class.
I think I pretty much covered that ground on Monday:
As if it needed reiteration, the issue is jobs. Given the failure of the Obama economic message in key districts, and voter focus on national issues, the question is less about whether to nationalize districts like PA-12, but how. Why does it matter that Mark Critz won’t vote to repeal Obamacare? Because it hurts job creation. Why does it matter that Nancy Pelosi controls the legislative agenda? Because everything she passes is detrimental to jobs. Why are earmarks bad? Because $2 million per earmark-job is too much money and hurts private sector job creation.